Printed cards for counters and tables
QR Code Card Wording for Testimonials
A QR code on its own is a puzzle. Customers do not know whether it opens a menu, a payment page or a survey that takes ten minutes, so they leave it. Six to fifteen words around the code fix that: what it is, how long it takes, and that a phone is all they need. The builder below writes that text for the card on your counter, the tent on your tables or the sign by your door.
- Short enough to read while paying
- Says what the code opens and how long it takes
- Versions for counter, table and door
Card text builder
Write the words around your QR code
Pick the card format, fill in your details, and copy the text into your print design. Fewer words get read; every line here is optional except the first.
- Counter card, front
Read while paying. Keep the headline under eight words.
Enjoyed your visit? Scan to tell us in [one minute]. Write a line, leave a voice note or record a quick video. No app needed.
- Counter card, with a prompt
Tell us about [your favourite bake]. Scan, [one minute], done. Every note is read by [the whole team] at [Harbour Street Bakery].
The text is built in your browser. Nothing you enter is sent or saved.
The problem, solved
Why QR cards get ignored, and how StoryProof makes the scan worth it
- Problem 1
I need a code that opens the right page
A code pointing at your homepage leaves the customer hunting for where to leave a testimonial.
How StoryProof solves it
Your StoryProof collection link can be printed as a QR code, so the scan opens the testimonial form directly.
- Problem 2
Customers think it needs an app
If the card does not say otherwise, people assume a download, and nobody installs an app at a counter.
How StoryProof solves it
The link opens in the phone’s browser, where they can write, leave an audio note or record a video with nothing to install.
- Problem 3
Many customers speak another language
A card and form only in English loses visitors who would happily answer in their own language.
How StoryProof solves it
Collection forms are available in several languages on every plan, so the form can match the card you print.
- Problem 4
We want to offer a small thank you
A reward can raise scans, but it also changes how the testimonial has to be presented.
How StoryProof solves it
From Pro, the form can hand out a reward code on its thank you screen. Disclose the reward wherever you show those testimonials.
- Problem 5
Anyone walking past can scan it
A card in public will occasionally collect a joke, a complaint or something that is not about you.
How StoryProof solves it
Nothing submitted goes public until you approve it, so stray submissions never reach your website.
Size and placement by format
The wording has to match how far away and how long the customer will look.
In StoryProof
From link to printed card
Step 1 of 4
Generate the QR code from your collection link
Use your collection link for the code so a scan opens the form, not your homepage.
Step 2 of 4
Set the form language and options
Choose the language that matches the card. If you offer a reward code, set it on the thank you screen and say so on the card.
Step 3 of 4
Add the text and print a test
Paste the builder’s wording into your design, print one, and scan it where it will sit.
Step 4 of 4
Approve and show what comes in
Read submissions, approve the ones to share, and point the card’s second side at your Wall of Love if you want customers to see others’ words.
Before you start
Good to know
StoryProof does not print anything
It gives you the link for the code. Designing and printing the card is up to you or your printer.
A card does not replace asking
Cards work best when a member of staff mentions them once. A card alone collects fewer testimonials than a card plus a sentence.
Say what you will do with the words
If you plan to put testimonials on your website, say so on the card, and approve only those with permission to share.
Rewards need disclosing
If the scan earns a discount or gift, testimonials collected that way should be shown with that disclosed.
FAQ
Questions people ask
Short answers to what usually comes up next.
What should a testimonial QR code card say?
What the code opens, how long it takes and that no app is needed. One short headline and one supporting line is usually enough.
Where should the card go?
Where customers pause with a phone in hand: beside the card reader, on tables while they wait, or by the exit.
Can I use the same card for Google reviews and testimonials?
Use one code per card. Two codes side by side split attention and confuse people about which to scan.
How big should the QR code be?
Big enough to scan from where the customer stands. Print a test and try it with two phones in the real spot before ordering.
Still have a question? Ask the StoryProof team or book a demo.
Get a link worth printing
Create your collection link, turn it into a QR code, and put the right words around it.
Last updated 2026-11-07.