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Homepage proof

Choose where testimonials go on your homepage, and in what shape

A homepage has three or four natural spots for customer proof, and each suits a different layout. Tell the picker how much proof you have and how your buyers decide, and it recommends a position and a layout you can preview live.

Marquee Strip· live previewSample reviews
Verified

“We put the review wall under our pricing table and prospects quote the reviews back to us on calls.”

Jamie Whitfield
Jamie Whitfield
Founder & CEO @ Northbeam Studio
Google logoReview from Google
Verified

“StoryProof made collecting and showing real customer video reviews effortless for us.”

David Anderson
David Anderson
Founder
Trustpilot logoReview from Trustpilot
Verified

“The widget looks native on our site. Nobody can tell it is embedded.”

Kieran Walsh
Kieran Walsh
Co-founder & CEO @ Relay HQ
G2 logoReview from G2
Verified

“Collecting video reviews used to be the hardest part. Now it takes one link.”

Allison Bennett
Allison Bennett
StoryProof customer
Google logoReview from Google
Verified

“Set up in ten minutes, and support answered the one question I had straight away.”

Katelyn Ruiz
Katelyn Ruiz
Product Designer @ The Design Brief
Product Hunt logoReview from Product Hunt
Verified

“We put the review wall under our pricing table and prospects quote the reviews back to us on calls.”

Jamie Whitfield
Jamie Whitfield
Founder & CEO @ Northbeam Studio
Google logoReview from Google
Verified

“StoryProof made collecting and showing real customer video reviews effortless for us.”

David Anderson
David Anderson
Founder
Trustpilot logoReview from Trustpilot
Verified

“The widget looks native on our site. Nobody can tell it is embedded.”

Kieran Walsh
Kieran Walsh
Co-founder & CEO @ Relay HQ
G2 logoReview from G2
Verified

“Collecting video reviews used to be the hardest part. Now it takes one link.”

Allison Bennett
Allison Bennett
StoryProof customer
Google logoReview from Google
Verified

“Set up in ten minutes, and support answered the one question I had straight away.”

Katelyn Ruiz
Katelyn Ruiz
Product Designer @ The Design Brief
Product Hunt logoReview from Product Hunt
Verified

“Set up in ten minutes, and support answered the one question I had straight away.”

Katelyn Ruiz
Katelyn Ruiz
Product Designer @ The Design Brief
Product Hunt logoReview from Product Hunt
Verified

“Real faces and real voices sell far better than anything we could write ourselves.”

Nathan Carter
Nathan Carter
StoryProof customer
Facebook logoReview from Facebook
Verified

“Shoppers send 30-second clips from their phones, and nothing goes live until I approve it.”

Kylie Sanders
Kylie Sanders
Founder @ Wildstem Botanicals
Shopify logoReview from Shopify
Verified

“Setup took minutes and the reviews started coming in the same week.”

Scott Mitchell
Scott Mitchell
StoryProof customer
Trustpilot logoReview from Trustpilot
Verified

“Our customers actually record. That never happened with our old review form.”

Sarah Thompson
Sarah Thompson
StoryProof customer
G2 logoReview from G2
Verified

“Set up in ten minutes, and support answered the one question I had straight away.”

Katelyn Ruiz
Katelyn Ruiz
Product Designer @ The Design Brief
Product Hunt logoReview from Product Hunt
Verified

“Real faces and real voices sell far better than anything we could write ourselves.”

Nathan Carter
Nathan Carter
StoryProof customer
Facebook logoReview from Facebook
Verified

“Shoppers send 30-second clips from their phones, and nothing goes live until I approve it.”

Kylie Sanders
Kylie Sanders
Founder @ Wildstem Botanicals
Shopify logoReview from Shopify
Verified

“Setup took minutes and the reviews started coming in the same week.”

Scott Mitchell
Scott Mitchell
StoryProof customer
Trustpilot logoReview from Trustpilot
Verified

“Our customers actually record. That never happened with our old review form.”

Sarah Thompson
Sarah Thompson
StoryProof customer
G2 logoReview from G2
Powered byStoryProof
Live Marquee Strip, a common choice directly under a homepage hero. Sample reviews from stock personas.

The problem, solved

Why homepage proof ends up in the wrong place, and the fix

  • Every testimonial is crammed into one footer block

    A visitor deciding in the first screen never scrolls far enough to meet the proof, and the detailed story sits next to quotes that say much less.

  • Not enough quotes to fill a homepage

    Three old emails pasted into a grid look thinner than no section at all.

  • The homepage quotes never get refreshed

    Hard-coded quotes stay up for years, still mentioning a feature you renamed or a price you changed.

  • Any homepage change waits for a developer

    When proof is built into the page template, swapping a quote becomes a ticket in someone else’s queue.

Flip the switch to see how StoryProof handles each one.

Free picker

Find your homepage spot and layout

Four questions. The recommendation updates as you answer, and a close second appears when two options are nearly tied.

How many approved testimonials could you show today?
What are they mostly?
Where does your homepage have room?
How do your buyers usually decide?

Your answers are scored in your browser against fixed rules. Nothing is sent or stored.

The four homepage zones

Most homepages, whatever they sell, have the same places where a visitor pauses long enough to read proof.

Pick one or two zones. Proof in all four starts to feel like padding.
ZoneVisitor’s questionProof that answers it
Hero and the first screenIs this for real?Volume and faces: a strip of short quotes or a row of avatars
After the main featureDoes that feature actually work?One detailed story about that feature
Before pricing or the plans linkIs it worth it for someone like me?Several stories from different customer types
Just above the final buttonWhat do I risk by starting?Short reassurance about getting started

In StoryProof

Put it on your homepage with StoryProof

Step 1 of 4

Fill the gap if you have too few testimonials

Send customers one collection link. They can answer with a video, an audio note or a few written lines in the browser.

Before you start

Things to watch

What this does not cover, and what to check on your side. Better to know now than after launch.

  1. 01

    Widget allowance

    Widgets per workspace: Free 1, Starter 5, Pro unlimited. A small "Powered by StoryProof" badge shows until Pro.

  2. 02

    Do not bury the main button

    A tall widget directly under the hero pushes your call to action below the first screen on a phone. Keep hero-zone proof to a single line.

  3. 03

    Moving parts and attention

    One animated strip is enough on a page. Two moving widgets compete with each other and with your headline.

  4. 04

    Theme placeholders left behind

    Many homepage themes ship with sample testimonials from made-up people. Delete them when the widget goes in, so no stock quote sits beside a real one.

FAQ

Questions people ask

Short answers to what usually comes up next.

Should testimonials go above the fold on a homepage?

A compact form of proof can, such as a strip of short quotes or a row of faces. A full wall of reviews belongs further down, where a visitor has already decided to read.

How many testimonials should a homepage show?

Enough to cover your main customer types, usually a handful in each zone you use. A dedicated page or a Wall of Love can carry the rest.

Can I use the same testimonials on the homepage and other pages?

Yes, but pick the ones that answer each page’s question. The homepage story about getting started rarely suits the pricing page.

Should a homepage quote show the customer’s name and photo?

Where the customer agrees, yes. A name, role and face make a short quote far easier to believe, and asking for them when you collect saves chasing later.

How often should the homepage testimonials change?

Look at them every few months and swap any quote that mentions an old feature, price or team member. Details that no longer match the page undermine the proof.

Still have a question? Ask the StoryProof team or book a demo.

Build your homepage proof section

Collect what you are missing, approve the best and paste one widget where the picker pointed.

Last updated 2026-11-04.