For coworking and flexible workspace operators
Testimonials for Coworking Space Members
People choose a coworking space for the room and stay for the people, and a member says something different at each stage. In week one it is the coffee and the wifi. By month three it is the client they met at the kitchen table. When a team moves on to its own office, it is what the space did for them while they grew. Pick a member’s start date to get a dated plan of when to ask and what about.
- A dated ask for each membership stage
- Different questions for desk members and office teams
- A last ask when a team moves on
The problem, solved
Why coworking testimonials stay generic, and how to fix that
Members are easy to reach. The problem is asking the right one the right question at the right time.
Situation 1 of 5
Every quote is about coffee and wifi
Asked in the first week, members talk about what they can see. Nobody joins a space for the coffee alone, and prospects know it.
How StoryProof solves it
Keep members as contacts with their start date and ask again later in the membership, when community and work come up.
Situation 2 of 5
Members are here, but nobody asks
The community manager sees members every day and still never gets round to a formal request.
How StoryProof solves it
Print the collection link as a QR code for the kitchen or the community board, and share the same link in the members’ chat.
Situation 3 of 5
Office teams and hot desk members differ
A freelancer on a flexible desk and a twelve person team in a private office buy for different reasons, and a prospect only trusts someone like them.
How StoryProof solves it
Tag each testimonial by membership type and choose matching ones for each membership page’s widget.
Situation 4 of 5
Busy members ignore the first email
A member in back to back calls opens the request, means to answer, and forgets.
How StoryProof solves it
From Pro, follow-ups send a reminder three days later and a last email four days after that, and stop once they reply.
Situation 5 of 5
Tours need proof of the community
Prospects on a tour want to know who works here and whether they would fit in, not another list of amenities.
How StoryProof solves it
Every plan includes a Wall of Love, a hosted page of approved testimonials with its own link, which you can send after a tour.
Member timeline
When to ask a member, and what about
Enter the date a member started. Each step is a separate, short ask; skip any that do not fit their membership.
Day +7
First week: the first impression
Ask one question only: what surprised them about the space. Keep the answer for the day pass and tour pages.
Day +30
First month: a routine and a person
Ask how their working week has changed, and whether there is someone in the space they now talk to regularly.
Day +90
Three months: work that came from the community
Ask about an introduction, a collaborator or a client that came through another member or an event. This is the quote prospects most want.
Day +180
Six months: for office teams, the team’s view
Ask the team lead how the space affects hiring, focus or meeting clients. Desk members can skip this one.
Day +330
Before renewal: why they are staying
A month before the anniversary, ask what would make them recommend the space to a friend in their line of work.
Day +365
If they move on: what the space did for them
Teams that leave for their own office often have the best growth story. Ask on their last week, warmly, and only if they leave on good terms.
Dates are worked out in your browser. Nothing is stored.
Prompts
Questions by membership type
Ask about the member’s work, not your amenities.
Hot desk and flexible members
- What were you working from before, and what changed when you moved here?
- Who have you met here that you would not have met otherwise?
Leave out
- How do you rate our facilities? (gets a list of amenities)
Private office teams
- What made a shared space the right choice for your team at this size?
- How has the space helped when you have clients or candidates in?
Members who use the events
- Which event was worth leaving your desk for, and why?
In StoryProof
Run the member plan in StoryProof
- You will need
- A member list with start dates and membership type
- One person who owns community
- 1
Add members as contacts
Include their membership type so requests and tags line up later.
- 2
Put the link where members are
A QR code in the kitchen, the link in the members’ chat, and the email request on the timeline dates. Members can type, record audio or video.
- 3
Approve and tag by stage and type
Nothing goes live before you approve it. Tag each answer with its stage and membership type.
- 4
Match quotes to membership pages
Choose desk member quotes for the hot desk page, team quotes for private offices, and send the Wall of Love link after tours.
What happens next: Each quarter, check which stage has the fewest answers. That is the ask to improve next.
Before you start
Things to keep in mind
What this does not cover, and what to check on your side. Better to know now than after launch.
- 01
Members see each other’s quotes
Unlike most customers, members know one another. Ask before naming a company, and avoid quotes that compare members.
- 02
Requests go by email
StoryProof sends requests by email only, so the members’ chat link and the QR code are ones you share yourself.
- 03
Not every member has a story
Someone who drops in twice a month may honestly have little to say. Focus asks on regular members.
- 04
The timeline is a suggestion
Stages vary by space and membership length. Shift the dates to match how your members actually settle in.
FAQ
Questions people ask
Short answers to what usually comes up next.
When is the best time to ask a coworking member for a testimonial?
Around three months in is often the strongest moment: long enough for community or work to come from the space, early enough that they still remember what it was like before.
Should I ask members who are leaving?
Yes, if they are leaving on good terms, especially teams that grew out of the space. Ask in their last week and keep it light.
Can I use members’ company names?
Only if the member agrees, and for a team, check that the company is happy to be named too.
What about day pass users?
Ask one quick question on their way out using the QR code. Their quotes suit the day pass page, not the membership pages.
Still have a question? Ask the StoryProof team or book a demo.
Capture what members actually stay for
Ask at each stage of membership and put the right member’s words on the right page.
Last updated 2026-11-11.